Facts, Fiction and views by valuepitchers

The James Bond of Search Engine Marketing - That's who we are.

• a gang of upstarts who are experts in search engine marketing. We pride ourselves on our flexibility, attitude and on our understanding of the medium.
• a bunch of professionals who straddle the demanding jobs of "serious search engine marketing" and "having fun".
• a curious mix of people - from cost accountants to MBA's to engineers to 'who-cares-about-a-degree'.

Between discussing strategies for bidding, targeting, ad writing and increasing conversions, we are constantly obsessing about creating the best search engine marketing company in the world. Not a day goes by without one of us going "You know what we should do?" and the others

• ruthlessly shooting it down.
• vociferously supporting it.
• joining in with their 'better-when-kept-to-yourself' comments.
  

Hey! But James Bond has all these cool gadgets.
So do we! From SVAT for competition analysis to InstaAds for dynamic ad creatives to InstaConnect for the power of 1000 landing pages, we have tools that even James Bond wouldn't mind in his arsenal.

James Bond is fast.
How about getting an account with 20K keywords, 700 text ads and 90 landing pages, up and running in a day for a client of ours. Let James Bond beat that.

James Bond is experienced.
Did you mistake young for inexperienced? Between us we have 35+ years of experience.

James Bond has all the ladies
Err…Hmm…Yeah…Well…...

We have always said that our SEM team consists of GAPs and now two more of our Search Team have joined the GAP league. Vivek Hegde (pictured alongside) and Arun Rao are both now Google Adwords Professionals, each scoring 96.4% on the test!

Soon they will be posting articles on how to gain expertise to clear the GAP test while managing real life campaigns. They took it as challenge to their SEM experience without reading any study material or going through the learning center, it’s all about real life experiences of managing campaigns based on targets and 0% reading like a school kid. :)

Keep it up!